Do U Speak Green?

Authentic Eco-Fashion from India


organic lifestyle

Adopting An Organic Lifestyle – A believers Tale

A large part of our friend-circle is abroad – America to be specific.
After our MBA, only few of us decided to return to India while the rest
found jobs there and stayed on. Year before last, Jyoti & Haroon visited
us in the summer. That’s when our initiation into ‘organic life’ began.

During their stay with us, both would constantly criticize the food
we were eating, our lifestyles, and generally, everything about our
urbanized way of living. Just as their criticism was getting on our
nerves; one night after a few drinks, Haroon sat me down and asked
me to watch a documentary he had brought along. He said, “don’t take
it from us, see it for yourself. Leading this modern life using all these
products chemically enhanced by multinationals will harm you very

We watched this documentary in utter disbelief. It detailed with
evidences and examples the various kinds of harmful chemicals and
fertilisers that go into the foodstuffs that we consume everyday and its
horrendous consequences. It was the same case as far as clothes and
cosmetics were concerned. They all very regularly causing harm to
our body and health. The documentary also revealed the how the eco-
system and the earth is being adversely affected as a result of continued
and vast usage of harmful chemicals.

The video left us feeling scared about the effects of our lifestyle on
our health. It had a very devastating and dismal effect on our spirits.
It seemed as if we would never be able to undo the damage we had
caused to not only our bodies but also to the environment by consuming
chemically enhanced and modified food as well as other products.
However, Haroon and Jyoti convinced us that it wasn’t too late; that
we could lead a healthy and organic lifestyle, and if not undo, at least
arrest the harm we’d been causing. And that is precisely what we did.
We turned over a new leaf and now follow an organic lifestyle. We eat
only organically produced fresh products and ingredients. Our choice in
clothing and cosmetics have also changed and let me tell you the effect
has been astounding. Now we fall ill less often, feel fresh and healthy
for longer periods of time. Thus with organic living we have found our
path to health and happiness.


Why Organic Clothes?

It was Coco’s birthday and he was most excited because his dad has promised him a very special gift. Seeing the excitement of his son, Mr. Cotton took out a packet from his cupboard and wished his son a very happy birthday!! Coco checked his gift, it was a t-shirt. He then asked, “What is so special about this t-shirt daddy?” On this Mr. Cotton, replied, “This is special because it is manufactured from organic fabric.”

Coco then said, “I know why it is called so special, because organic clothes have a life saving property, because it is grown and processed in an Eco-friendly manner. I heard this from my friends.” Mr. Cotton could not stop smiling on Coco’s reply and said, “Son that definitely one aspect of organic clothing. But do you know,  there are other benefits and properties of adopting organic clothing.

Coco wanted to know more so his father explained, “Besides it’s life-saving properties, organic clothes are more substantial than the regular clothes. Organically produced and processed fabric is more durable and softer to touch. Besides, being a lot more comfortable it is allows skin to breathe. Pesticides, fertilizers and chemicals used to grow and process conventional cotton fabrics are very harmful for one’s skin. The chemicals may go directly to the users blood stream, which consequently affect’s the body’s organs and tissues. The rate of people experiencing health problems such as rashes, allergies, respiratory problems, has increased in the past few years.”

Coco was a fashion conscious teenager so his next question was quit obvious. He asked, “But dad youngsters like me are concerned about fashion more than anything else, do you think organic clothes can be fashionable too.” Mr. Cotton knew that was coming and thus he replied immediately, “Do you know son. many fashion designers across the world are choosing Eco-fashion! This means they are using only organic clothes for their designs. And I am sure youngsters like you will be amazed to see some of the designs.  ”

Coco jumped in excitement, but he remembered once his friend had told him that organic clothes are very costly, so he asked, “All this is fine daddy, but what is the use of all this when it is not affordable.” Mr. Cotton laughed on his son’s question and said, “This is a myth regarding the organic clothing that it is very costly. However, nowadays it is available at competitive prices. So why not make our own fashion statement by staying Eco-friendly and still look fashionable!!


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