Do U Speak Green?

Authentic Eco-Fashion from India


organic fashion




 – The fashion industry is the second largest user of water in the world. Pretty scary when there are almost 1 billion people in the world with no safe drinking water source.

 – Over 90 million items (or 2 million tones ) of clothing end up in land fill sites globally each year. (BBC – 2009)

 – 150 grams of pesticides and other agricultural chemicals are used to produce the cotton for just one t-shirt.

 – Sheep, alpaca, llamas and other wool-bearing animals contribute to the production of methane gas, a major greenhouse      gas.

–  60% of the greenhouse gases generated over the life of a simple tee shirt come from the typical 25 washings and machine    dryings. The carbon emissions created to generate the electricity used to wash clothing in warm temperature water and        warm temperature tumble dryers exceeds the carbon emissions created during the growing, manufacturing and shipping    of clothing.

So are we doomed? NO! We love fashion as much as you do! That is why we have Organic clothing which is soft to the skin and is made without the use of chemicals | pesticides.

Organic cotton is usually rain-fed, not irrigated, so it uses a lot less water. Organic cotton, as you probably know, is grown without the use of pesticides and insecticides. How is this done? Farmers use composted manures and cover-crops to replace synthetic fertilizers. Innovative weeding strategies are used instead of herbicides. Beneficial insects and trap-crops are used to control pests. Nature’s frost and water inducement prepare plants for harvest, instead of using toxic defoliants. We like organic cotton.

We encourage you to DETOX your wardrobe and start small make a commitment to buy at least one tee this festive season for you | your loved ones and see the difference you make to mother nature…..

Small steps at a time, is what we believe in ….. shop at and challenge your boundaries.


Pledge to go Green in 2013

Save up to 70% by Going Green
Save up to 70% by Going Green

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